Santa Fe Grill Restaurant Survey Essay Example | Topics and Well Written Essays - 1750 words

Santa Fe Grill Restaurant Survey - Essay Example The mean values for X22 and X32 are 4.82963 and 0.348148148 respectively. To determine if the two mean are significantly different with an equal variance, a t-statistical analysis is undertaken. The one tail results give a t-critical of 1.647649 while the two tails gives a t-critical result of 1.964318. However; going by the one tail, the t-critical is 1.647649 compared with a significance level of 0.00, we accept the null hypothesis that the two means are statistically significant. According to the book page 498, this analysis was supposed to compare the level of satisfaction between male and female-considering the mean. However, from the results there is no substantial support for the null hypothesis to ascertain that the two means are equal, and hence we conclude that male customers are significantly more satisfied than female customers. The mean values of X21, X22 and X23 are 4.82963, 4.464198 and 3.785185. The null hypothesis is to test if the mean of the variables are significantly different. The p-value=3.59 while the significant level ÃŽ ±=o.05; therefore we accept the null hypothesis that the mean of the variables are significantly different (p-value>0.05). That is, the mean perceptions of males between the two restaurants do not differ significantly on satisfaction or likelihood of returning. Most customers at the restaurant do not like to party as this is revealed by 14 out of 450 strongly agreed to like partying. However, it is worth noting that some customers are influenced by friends before deciding on what to take while reasonable prices also influences the customer’s decision to take a meal at the restaurant. Among the respondents, at least half agreed that attractive interior and excellent food are some of the driving factors that they consider before entering a restaurant. This is something that Santa Fe Grill Restaurant has to contend with if it wants to maximize its profits and revenues. According to the frequency